brochures
A brochure can be a promotional piece for a business to distribute, a membership folder for an organization, or an informational pamphlet about a product or issue. While they come in various sizes, the old standard tri-fold being the most familiar, they are typically letter- or legal-size and folded in half, thirds or quarters. Many businesses now rely on the internet to communicate and inform, but in that case the audience needs to actually go to the computer and look up the information, while brochures are a way to get information out to the general public without their having to make an effort, and are a good way to lead an audience to the website where there is more information to be found.
Scroll down to see these brochures and read a little about the specifications and production of each one (sorry, little icons are not clickable--yet!):
3rd Street Yoga service brochure
A brochure can be a promotional piece for a business to distribute, a membership folder for an organization, or an informational pamphlet about a product or issue. While they come in various sizes, the old standard tri-fold being the most familiar, they are typically letter- or legal-size and folded in half, thirds or quarters. Many businesses now rely on the internet to communicate and inform, but in that case the audience needs to actually go to the computer and look up the information, while brochures are a way to get information out to the general public without their having to make an effort, and are a good way to lead an audience to the website where there is more information to be found.
Scroll down to see these brochures and read a little about the specifications and production of each one (sorry, little icons are not clickable--yet!):
3rd Street Yoga service brochure
- concept, design, photographs and print coordination
- letter-size tri-fold printed in orange on peach stock
- please visit the 3rd Street Yoga customer page for more information and products for this customer.
Lower Chartiers Watershed Council membership brochure
- concept, design, photographs and print coordination in cooperation with the organization's board of directors
- legal-size, roll fold with four equal panels, printed in full-color on natural matte coated stock with spot varnish on photographs
- we designed their logo at the same time
- please visit the LCWC customer page for more information and products for this customer.
South Fayette Conservation Group membership brochure
- concept and design, print coordination (I showed them the CTA brochure, below, among others as a sample, and they liked the layout so we modeled it after that
- copy is a collaboration and photos are from client
- legal-size, double-parallel fold, digitally printed in full-color on gloss stock
- please visit the SFCG customer page for more information and products for this customer.
Pain Control Clinic service brochure
- this assignment came through one of the printer brokers I work with
- concept and design are mine, flower and butterfly photos are my photos
- inside photos are stock photos and text is from the client
- letter-size tri-fold digitally printed in full color on gloss stock
Mt. Lebanon Foundation for Education membership brochure
- concept and design are mine
- photos and text were provided by the client
- letter-size tri-fold press printed in two colors on gloss stock
- please visit the Mt. Lebanon Foundation for Education customer page for more information and products for this customer.
My Three Cats & Co., Inc. product brochure
- concept and design are mine
- "Catitude" photos and cover shot of Laurel Burch items are mine, other product photos were provided by manufacturer
- "Kittyland" game is my original digital illustration, modified when product offerings change
- letter-size tri-fold digitally printed in full color on gloss stock
- based on the original brochure, below, which customer used as a self-mailer
- please visit the My Three Cats & Co., Inc. customer page for more information and products for this customer.
Allegheny Land Trust Executive Summary
- concept and design are mine
- cover photo belongs to the executive director, other photos are mine
- this piece is an unusual size and fold--it's 11" x 17" half-folded to 8.5" x 11", but the front cover has a two-inch lip that folds to the inside so that the quote panel shows
- this was digitally printed in full color on gloss cover stock
- please visit the Allegheny Land Trust customer page for more information and products for this customer.
Allegheny Land Trust Stormwater Management informational brochure
- concept and design are mine, text is mine with editing by customer
- photos are of actual local places and are credited to myself and several organization members
- letter-size tri-fold digitally printed in full color on gloss stock
- please visit the Allegheny Land Trust customer page for more information and products for this customer.
Allegheny Land Trust Solutions informational brochure
- concept and design are mine, all photos are mine
- original digital illustration created by me for this series of products
- text was a collaboration among myself and several members
- letter-size tri-fold press printed in full color on gloss stock
- please visit the Allegheny Land Trust customer page for more information and products for this customer.
Premier Personal Healthcare service brochure
- concept and design are mine
- all photos are stock photos and text is from the client
- letter-size tri-fold digitally printed in full color on gloss stock
- please visit the Premier Personal Healthcare customer page for more information and products for this customer.
Carnegie Renaissance informational brochure
- concept and design are mine, all photos and logos are mine
- all text is mine
- letter-size tri-fold digitally printed in full color on gloss stock
- please visit the Carnegie Renaissance customer page for more information and products for this customer.
Center for Theater Arts service brochure
- concept and design are mine
- all photos were provided by the school
- text is from the client
- llegal-size gate-fold press printed in full color on gloss stock
- please visit the Center for Theater Arts customer page for more information and products for this customer.
Center for Theater Arts benefit invitations
The school holds a fund raising benefit every year, and the challenge is to do something new that will inspire donors to attend. This invitation was entirely created in PhotoShop with clipping paths on the images and the spotlights created to fit the artwork. This piece is 8.5" x 11" half-folded. Please visit the Center for Theater Arts customer page for more information and products for this customer.
Center for Theater Arts yearly class schedules
These pieces have traditionally been 8.5" x 25.5", tri-folded to 8.5" x 11", the folded again for mailing. The content has to fit on the appropriate panel, and, again, the trick is to come up with something unique every year. This year being their silver anniversary, we added silver ink to the four-color process. Please visit the Center for Theater Arts customer page for more information and products for this customer.
Pittsburgh South Network Association service brochure
- concept and design are mine, background photos are both mine
- other photo is stock photos and text is from the client
- letter-size tri-fold digitally printed in full color outside and black only inside on gloss stock
Hollow Oak Land Trust membership brochure
- concept and design are mine, photos are mine
- text originated with client, with a rewrite and edit by me
- letter-size half-fold digitally printed in full color on gloss stock
- please visit the Hollow Oak Land Trust customer page for more information and products for this customer.
Rubicon Aviation Training service brochure
- concept and design are mine, all photos are mine
- text is from the client
- letter-size tri-fold digitally printed in full color on gloss stock
- please visit the Rubicon Aviation Training customer page for more information and products for this customer.
The Precog Report service brochure
- concept and design are mine, inside background photo is mine
- all other photos are stock photos and text is from the client
- letter-size tri-fold digitally printed in full color on gloss stock
Association of Allegheny County Watersheds informational brochure
- concept and design are mine, photos are mine
- I subcontracted map to a professional friend
- text composed by group in meetings
- legal-size double parallel fold press printed in full color on gloss stock
- please visit the Association of Allegheny County Watersheds customer page for more information and products for this customer.
Primary Health Screen service brochure
- concept and design are mine, photos are from stock
- text is from the client
- letter-size tri-fold digitally printed in full color on gloss stock
Safe at Home product and service brochure
- this assignment came through one of the printer brokers I work with
- concept and design are mine
- people photos are stock, product photos are mine shot in my studio, including the one of it on the door handle--I staged that using my door
- I wrote the text from the product literature provided
- letter-size tri-fold digitally printed in full color on gloss stock
New Perspectives Counseling Center service brochure
- this assignment came through one of the printer brokers I work with, but I still worked directly with the customer
- concept and design originated with the customer, I made it fit together
- all photos and text are from the client
- letter-size tri-fold printed in two colors on uncoated pale lavender stock
Renewal Professional Therapies, LLC service brochure
- concept, design and illustration are mine
- customer and I both composed text
- letter-size tri-fold printed in one color on cream stock with gold foil on the cover
Washington Area Humane Association donation appeal flyer
- this came through one of my print broker customers
- concept and design are mine, all photos are mine
- text is from the client
- letter-size tri-fold with envelope press printed in two colors on 70# offset uncoated
Andrew Carnegie Free Library & Music Hall Civil War Weekend event brochure
- concept and design are mine
- post group photo and Newlanders photo are from customers, others are mine
- text from customer
- letter-size flat sheet printed in sepia on cream 70# text
- please visit the Andrew Carngie Free Library customer page for more information and products for this customer.
Gallagher Home Health Care brochure
This is a very higly-competitive field, and this customer wanted a professional-looking brochure. They had a few photos and copy, and taking the green, white and yellow theme from their logo I used one of my phtoos of daisies. I work with this customer through a print broker, who actually met with the customer and brought the work to me.
